Texas Border Business
EDINBURG, TX — La Época de Oro del Cine Mexicano exhibit, a collection of Mexican cinema posters, at the Museum of South Texas History (MOSTHistory) is a celebration of Hispanic Heritage Month.
Beginning in the 1930s, Mexican films were recognized for their quality and production throughout the Spanish-speaking world. This was known as “la Época de Oro del Cine Mexicano,” the golden age of Mexican cinema. In the early 1950s, the Rio Grande Valley had 32 theaters that premiered the Spanish-language films. The Teatro Grande, Teatro Juarez, the Roxy and Alameda were just a few that showed films from all genres.
La Época de Oro del Cine Mexicano exhibit opens with eight beautiful, original movie posters—a glimpse of the collection that date from the 1930s to 1960s. Enlarged photos of theaters, a popcorn sales ledger and program cards will tell the rich history of this era. An exhibit case with “Cantiflas” ashtray, theater signage and original popcorn box may bring back memories for many visitors.
Discover some of the museum’s beautiful collections and learn about an important era, La Época de Oro del Cine Mexicano. The exhibit will be featured in the museum’s Annex Hallway area and run from Sept. 14 through Oct. 17. This exhibit is included in the regular museum admission fees. The museum is open Tuesday to Saturday from 10 a.m. to 5 p.m. and Sunday 1 p.m. to 5 p.m.